{
  "meta": {
    "description": "Synthetic feedback signals for SignalBox theme exploration. These are demo data derived from fictional customer research scenarios.",
    "generatedAt": "2026-05-28"
  },
  "themes": [
    {
      "id": "workflow-automation",
      "label": "Workflow Automation",
      "description": "Signals about automating repetitive tasks, scheduling recurring operations, and reducing manual overhead in day-to-day workflows.",
      "aliases": ["workflow automation", "reporting cadence", "admin efficiency", "scheduled tasks", "recurring operations"]
    },
    {
      "id": "mobile-usability",
      "label": "Mobile Usability",
      "description": "Feedback on mobile experience gaps — density of information on small screens, touch interactions, and on-the-go decision making.",
      "aliases": ["mobile usability", "alert prioritization", "frontline decision making", "responsive design", "touch interaction"]
    },
    {
      "id": "data-governance",
      "label": "Data Governance & Permissions",
      "description": "Concerns around sharing confidence, permission transparency, and ensuring sensitive data stays protected during collaboration.",
      "aliases": ["permissions transparency", "data governance", "sharing confidence", "access control", "data privacy"]
    },
    {
      "id": "onboarding-setup",
      "label": "Onboarding & Setup",
      "description": "Pain points in first-run experiences, initial configuration complexity, and time-to-value for new users and teams.",
      "aliases": ["onboarding", "first-run experience", "setup complexity", "time to value", "getting started"]
    },
    {
      "id": "performance-reliability",
      "label": "Performance & Reliability",
      "description": "Issues with load times, API timeouts, data sync delays, and system reliability under normal and peak usage.",
      "aliases": ["performance", "load times", "reliability", "api timeouts", "data sync", "latency"]
    },
    {
      "id": "integration-ecosystem",
      "label": "Integration Ecosystem",
      "description": "Requests for third-party connectors, API extensibility, webhook support, and interoperability with existing toolchains.",
      "aliases": ["integrations", "third-party connectors", "api extensibility", "webhook support", "ecosystem"]
    }
  ],
  "signals": [
    {
      "id": "sig-001",
      "source": "user-interview",
      "customer": "Northstar Analytics Cooperative",
      "title": "Admins need scheduled exports for recurring reviews",
      "description": "A fictional operations admin described rebuilding the same export every week before leadership review. The core need is a recurring delivery flow with clear ownership and failure visibility.",
      "impact": "high",
      "themes": ["workflow-automation"],
      "submittedBy": "Sarah Chen",
      "createdAt": "2026-04-12"
    },
    {
      "id": "sig-002",
      "source": "customer-call",
      "customer": "Blue Harbor Retail Group",
      "title": "Field managers need faster mobile triage",
      "description": "A fictional district manager said alert detail pages are useful on desktop but too dense during store visits. They want a compact mobile summary that highlights severity, affected locations, and the next best action.",
      "impact": "medium",
      "themes": ["mobile-usability"],
      "submittedBy": "Marcus Rivera",
      "createdAt": "2026-04-15"
    },
    {
      "id": "sig-003",
      "source": "support-ticket",
      "customer": "Cedar Labs Education",
      "title": "Analysts need clearer permission boundaries",
      "description": "A fictional analytics lead hesitated to share dashboards because the UI did not clearly explain which sensitive fields were excluded for external reviewers. The theme is confidence-building around governed collaboration.",
      "impact": "high",
      "themes": ["data-governance"],
      "submittedBy": "Priya Patel",
      "createdAt": "2026-04-18"
    },
    {
      "id": "sig-004",
      "source": "sales-note",
      "customer": "Verdant Supply Co",
      "title": "Procurement team blocked by slow initial setup",
      "description": "Prospect's IT team estimated 3 weeks to configure SSO and role mappings. They need a guided wizard that reduces setup from weeks to hours, with clear progress indicators and rollback options.",
      "impact": "high",
      "themes": ["onboarding-setup"],
      "submittedBy": "James O'Brien",
      "createdAt": "2026-04-20"
    },
    {
      "id": "sig-005",
      "source": "support-ticket",
      "customer": "Apex Manufacturing",
      "title": "Dashboard timeouts during month-end reporting",
      "description": "Multiple users reported 30-second load times and occasional gateway timeouts when running aggregate queries across all business units during month-end close. Affects executive visibility into financials.",
      "impact": "high",
      "themes": ["performance-reliability"],
      "submittedBy": "Lisa Chang",
      "createdAt": "2026-04-22"
    },
    {
      "id": "sig-006",
      "source": "customer-call",
      "customer": "Meridian Health Systems",
      "title": "Need Salesforce integration for patient outreach tracking",
      "description": "Clinical ops team manually exports engagement data to upload into Salesforce campaigns. They need a native connector or webhook that syncs patient touchpoints in near real-time.",
      "impact": "medium",
      "themes": ["integration-ecosystem"],
      "submittedBy": "David Park",
      "createdAt": "2026-04-25"
    },
    {
      "id": "sig-007",
      "source": "user-interview",
      "customer": "Northstar Analytics Cooperative",
      "title": "Approval chains block time-sensitive reports",
      "description": "Reports that require manager sign-off before distribution often miss their deadline. The team wants conditional auto-approval for recurring reports that haven't changed scope.",
      "impact": "medium",
      "themes": ["workflow-automation"],
      "submittedBy": "Sarah Chen",
      "createdAt": "2026-05-01"
    },
    {
      "id": "sig-008",
      "source": "teams-conversation",
      "customer": "Blue Harbor Retail Group",
      "title": "Push notifications dismissed too easily on mobile",
      "description": "Store managers reported that critical alerts are visually identical to informational ones. They swipe-dismiss high-priority alerts because there's no visual urgency differentiation on the lock screen.",
      "impact": "high",
      "themes": ["mobile-usability"],
      "submittedBy": "Marcus Rivera",
      "createdAt": "2026-05-03"
    },
    {
      "id": "sig-009",
      "source": "user-interview",
      "customer": "Cedar Labs Education",
      "title": "External partners confused by permission error messages",
      "description": "Partner reviewers see generic 'Access Denied' screens with no explanation of what they lack access to or who to contact. They need contextual guidance that preserves security while reducing friction.",
      "impact": "medium",
      "themes": ["data-governance"],
      "submittedBy": "Priya Patel",
      "createdAt": "2026-05-05"
    },
    {
      "id": "sig-010",
      "source": "customer-call",
      "customer": "Solaris Energy",
      "title": "New team members take too long to become productive",
      "description": "Engineering managers say it takes 2-3 weeks for new hires to navigate the system confidently. They want role-based onboarding paths with interactive tutorials rather than static documentation.",
      "impact": "medium",
      "themes": ["onboarding-setup"],
      "submittedBy": "Amanda Foster",
      "createdAt": "2026-05-07"
    },
    {
      "id": "sig-011",
      "source": "support-ticket",
      "customer": "Pinnacle Financial",
      "title": "Real-time data sync drops events under high load",
      "description": "During market open hours, the event stream occasionally drops updates, causing stale portfolio values. They need guaranteed delivery or at minimum a visible staleness indicator.",
      "impact": "high",
      "themes": ["performance-reliability"],
      "submittedBy": "Robert Kim",
      "createdAt": "2026-05-09"
    },
    {
      "id": "sig-012",
      "source": "sales-note",
      "customer": "Atlas Logistics",
      "title": "Must integrate with ServiceNow for IT ticket routing",
      "description": "Prospect requires alerts to automatically create ServiceNow incidents with proper categorization. Without this integration, their compliance team won't approve the vendor.",
      "impact": "high",
      "themes": ["integration-ecosystem"],
      "submittedBy": "Jennifer Walsh",
      "createdAt": "2026-05-11"
    },
    {
      "id": "sig-013",
      "source": "teams-conversation",
      "customer": "Verdant Supply Co",
      "title": "Bulk user provisioning needs CSV import",
      "description": "IT admin has 200+ users to onboard and the current one-by-one flow is untenable. They need batch import with validation preview and error handling.",
      "impact": "medium",
      "themes": ["onboarding-setup", "workflow-automation"],
      "submittedBy": "Thomas Wright",
      "createdAt": "2026-05-13"
    },
    {
      "id": "sig-014",
      "source": "customer-call",
      "customer": "Apex Manufacturing",
      "title": "API rate limits too restrictive for ETL pipelines",
      "description": "Their data engineering team hits rate limits during nightly batch syncs. Current limits of 100 req/min are insufficient for their 50K-record nightly ETL job.",
      "impact": "medium",
      "themes": ["performance-reliability", "integration-ecosystem"],
      "submittedBy": "Lisa Chang",
      "createdAt": "2026-05-15"
    },
    {
      "id": "sig-015",
      "source": "user-interview",
      "customer": "Meridian Health Systems",
      "title": "Mobile app crashes when offline then reconnecting",
      "description": "Clinicians in areas with spotty WiFi lose unsaved form data when the app crashes on network transition. They need offline-capable data entry with background sync.",
      "impact": "high",
      "themes": ["mobile-usability", "performance-reliability"],
      "submittedBy": "David Park",
      "createdAt": "2026-05-17"
    },
    {
      "id": "sig-016",
      "source": "support-ticket",
      "customer": "Solaris Energy",
      "title": "Sharing a dashboard should show a permission preview",
      "description": "Before sharing, users want to see exactly what the recipient will see — including which widgets will be hidden and which data will be masked. Current share dialog gives no preview.",
      "impact": "medium",
      "themes": ["data-governance"],
      "submittedBy": "Amanda Foster",
      "createdAt": "2026-05-19"
    },
    {
      "id": "sig-017",
      "source": "sales-note",
      "customer": "Pinnacle Financial",
      "title": "Need webhook notifications for compliance audit trail",
      "description": "Compliance team requires real-time webhook callbacks whenever sensitive data is accessed or exported. This is a hard requirement for their SOC 2 audit.",
      "impact": "high",
      "themes": ["integration-ecosystem", "data-governance"],
      "submittedBy": "Robert Kim",
      "createdAt": "2026-05-21"
    },
    {
      "id": "sig-018",
      "source": "other",
      "customer": "Atlas Logistics",
      "title": "Automated alert escalation when no action taken",
      "description": "If a critical alert isn't acknowledged within 15 minutes, it should auto-escalate to the next person in the chain. Current system only sends one notification with no follow-up.",
      "impact": "high",
      "themes": ["workflow-automation"],
      "submittedBy": "Jennifer Walsh",
      "createdAt": "2026-05-23"
    }
  ]
}
